Wednesday, June 6, 2018

EMAIL MARKETING AND ITS BENIFITS

 EMAIL MARKETING AND ITS BENIFITS


 What is email marketing?

It is a technique to generate traffic and sales. Basically the use of email to promote products and services. But a better email marketing definition is the use of email to develop relationships with potential customers and clients. Email marketing is one segment of internet marketing, which encompasses online marketing via websites, social media, blogs, etc. It is essentially the same as direct mail except that instead of sending mail through the postal service, messages are sent electronically via email.

Benifits of email mareting
the main benefit of email marketing to generate traffic and increase promotion of his product. it gives effective response to a email marketer. now a days it is on peak because all companies use collect email id and then send bulk mails to the person and they sell his offers through emails. The two big advantages of email marketing are price and ease. Emailing is an inexpensive way to advertise your company and its products and services compared to many other types of marketing. It's also extremely easy to set up and track an email marketing campaign, making it a very accessible type of marketing for small businesses.

Newsletters can be sent to the email list you've built from the people who provided the necessary information on your website, for instance, providing these potential customers with news updates about your company, upcoming events and special offers – and, of course, reminding them that your busine
ss exists and that maybe it's time for another visit.


Email marketing tips
  1.  built your own eamil list
  2. collect eamil through landing page
  3. use email marketing tools
  4. share his landing page more and more
  5. attech his site with email marketing tools
  6. create effesctive and eye catching squce page or landing page
Important for eamil marketing

In an age of increasing usage of social media platfoms for advertising, email marketing still rules the roost

94% of Internet users use email, while only 61% use social media


75% of adult online users say that email marketing is their preferred marketing method

email marketing allows targeting by age, income, etc

email messages have a much wider range of formatting possibilities than social media messages

email offers more reporting and analytics capability, such as click-through rates, open rates, bounce rates, and conversions,etc it has many features


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